How Data and Technology Can Drive Revenue and What Your Firm Should be Doing to Take Advantage
Episode 40: How Data and Technology Can Drive Revenue and What Your Firm Should be Doing to Take Advantage
The AEC industry is becoming more and more reliant on technology. From project tracking to timekeeping to accounting, everything is going digital. Cloud-based technology allows firms to stay up-to-date and…
Read More →Diversity & Inclusion Programs: How to Do Them Right
Episode 39: Diversity & Inclusion Programs: How to Do Them Right
The conversations surrounding diversity and inclusion are not absent from the design and construction industry, and in fact have been commonplace for quite some time. On this episode of AEC…
Read More →Howard Wertheimer Explains it All: 2022 Planning, Winning Top Talent, Hybrid Work Environments, and Diversity and Inclusion.
Episode 38: Howard Wertheimer Explains it All: 2022 Planning, Winning Top Talent, Hybrid Work Environments, and Diversity and Inclusion.
On this episode of AEC Marketing for Principals, hosts Judy Sparks and Katie Cash are joined by Howard Wertheimer to discuss budgeting for 2022, the talent war, minority firm inclusion,…
Read More →Know Your Value: Empowering Seller-Doers, Driving Profitability, and Having Tough Conversations
Episode 37: Know Your Value: Empowering Seller-Doers, Driving Profitability, and Having Tough Conversations
The quality of our life is in direct relationship to the number of difficult conversations that we’re willing to have. Sometimes letting go of a client is a necessary step…
Read More →Everything’s a Negotiation: How Effective Communication Drives Revenue
Episode 36: Everything’s a Negotiation: How Effective Communication Drives Revenue
On this episode of AEC Marketing for Principals, hosts Judy Sparks and Katie Cash are joined by Dan Oblinger and Allan Tsang of Oblinger and Tsang to discuss the power…
Read More →The AEC Revenue Driver
Episode 35: The AEC Revenue Driver
Welcome to Season 3 of the AEC Marketing for Principles Podcast! To kick-off our season of Driving Revenues, our hosts Judy Sparks and Katie Cash dive into the impact 2020…
Read More →Season 2 Wrap-Up, with Katie Cash
Episode 34: Season 2 Wrap-Up, with Katie Cash
What you’ll learn in this episode: Key takeaways from season 2 of AEC Marketing for Principals Pivoting from traditional to digital marketing Best practices for virtual interviews 2021 marketing and…
Read More →The K-12 Market Outlook: Technology, Procurement, and COVID’s Impact with Jere Smith, Director of Capital Improvements for Atlanta Public Schools
Episode 33: The K-12 Market Outlook: Technology, Procurement, and COVID’s Impact with Jere Smith, Director of Capital Improvements for Atlanta Public Schools
Click Here for the Full Transcript The K-12 market has seen a lot of change this year. School closures have caused students and teachers to adapt a virtual lifestyle and…
Read More →Breaking Down the Healthcare Market: What Owners Look For in AEC Partners, with Katie Leonard of Wellstar Health System
Episode 32: Breaking Down the Healthcare Market: What Owners Look For in AEC Partners, with Katie Leonard of Wellstar Health System
Click Here for the Full Transcript It’s no secret the healthcare market has been impacted heavily by COVID-19. From virtual patient care and equipment shortages to freezing capital construction projects,…
Read More →2021 Planning and Budgeting: What AEC Firms Should Include in their Sales & Marketing Plans Next Year
Episode 31: 2021 Planning and Budgeting: What AEC Firms Should Include in their Sales & Marketing Plans Next Year
Click Here for the Full Transcript As we approach 2021, it’s time to start thinking about annual marketing budgets and where to allocate funds moving into the new year. For…
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