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Marketing Strategy

COVID-19 and the Shifting Economy: How to Adapt through Digitization and Technology

By smartegies | July 1, 2020

It’s been several months since COVID-19 disrupted our daily lives, and we are just now beginning to see its economic impacts. While much about the future is still unknown, it…

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Extraordinary Times, Extraordinary Trends: Digital trends as a result of COVID-19

By smartegies | May 20, 2020

The profound impact of COVID-19 is felt in nearly every aspect of our lives. With millions of people under stay-at-home orders, many are turning to connected devices to cope with…

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Changing the Internal Marketing Mindset: Reactive Vs. Proactive AEC Marketing

By smartegies | May 7, 2020

As the current climate continues to evolve, businesses across every industry can see the lasting effects COVID-19 will have. In the AEC industry, there are many uncertainties when it comes…

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Planning for Day 1: The Importance of Maintaining Momentum Throughout COVID-19

By smartegies | April 16, 2020

The lasting impact of COVID-19 is being seen throughout the AEC industry. For business owners, this is a critical time to decide what types of actions are best for your…

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Smart Measures to Implement During a Global Crisis: How Do I Keep My Business Moving?

By smartegies | March 18, 2020

Now more than ever, businesses are starting to see the effects of COVID-19. In the Architecture, Engineering, and Construction (AEC) industry, spring is a time of networking at conferences, gearing…

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Account Based Marketing for Design and Construction Firms

By smartegies | September 25, 2019
AEC Marketing | Account Based Marketing for Design and Construction Firms

JLL is a global Fortune 500 design and construction firm that offers facilities management, transaction administration, and consulting. Katie Fisher, Sr. Director of Field Marketing, works on the corporate solutions…

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Expert Tips to Winning Design and Construction Contracts from Georgia Tech

By smartegies | August 21, 2019
AEC Marketing | Become an AEC Partner of Georgia Tech

Become an AEC Partner of Georgia Tech In this episode of AEC Marketing for Principals, Scott Jones,  joins us to share his story. Jones is the Assistant Vice President of…

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Proof of the Pudding

By smartegies | August 15, 2019 | 0
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BDR Partners

By smartegies | August 15, 2019 | 0
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Century Fire Protection

By smartegies | August 15, 2019 | 0
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