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Strategic Insight
Plans of action, master ideas, and leadership pieces
A Season of Transition for Atlanta Public Schools: Capital Improvements in the Face of COVID-19
Like wildfire in the wheat fields, COVID’s rampant run has significantly changed many industries, including the K-12 market. The negative…
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Introverted Selling: The Principle of Trust in the AEC Industry
In every major industry, there are preconceived notions of who can and can’t succeed in sales. The AEC industry is…
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Navigating the Liminal Space throughout the Industrial Industry
COVID-19 has triggered side effects for global and local economies, many of which are still unfolding. No matter what industry…
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The Importance of Building a Brand Communication Platform
What is a Brand Communication Platform? A brand communication platform is the set of associations that clients and consumers connect…
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COVID-19 and the Shifting Economy: How to Adapt through Digitization and Technology
It’s been several months since COVID-19 disrupted our daily lives, and we are just now beginning to see its economic…
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AEC Companies Communication During a Social Movement: Companies that Inspire Us
When an entire country is faced with uncertainty and unrest, it can be difficult for firms to know the right…
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The State of the AEC Industry: An Owner’s Perspective
The state of the AEC industry has drastically shifted during the first half of 2020. Owners across all markets are…
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An Owner’s Perspective: New Procurement Process for the AEC Industry
In the wake of COVID-19, the AEC industry can expect major shifts in how Owners are approaching the procurement process.…
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SmartWin Q&A: Don’t Lose it in the [Virtual] Interview
As face-to-face interaction comes to a halt due to the COVID-19 pandemic, both public and private owners are transitioning their…
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