The Art of Negotiation: The Importance of Empathy, Active Listening, and Communication in Marketing’s Greatest Equalizer
Empathy and negotiations don’t seem to go hand in hand. Negotiations tend to be viewed by many as zero-sum, adversarial conflicts, especially in business. Negotiators, however, have many tools at […]
A Season of Transition for Atlanta Public Schools: Capital Improvements in the Face of COVID-19
Like wildfire in the wheat fields, COVID’s rampant run has significantly changed many industries, including the K-12 market. The negative impacts of school closures, virtual lifestyles, and uncertain futures are […]
Expert Tips to Winning Design and Construction Contracts from Georgia Tech
Become an AEC Partner of Georgia Tech In this episode of AEC Marketing for Principals, Scott Jones, joins us to share his story. Jones is the Assistant Vice President of […]
How to Win Business From the State
How to Win Business From the State When it comes to state projects, it seems as though any and all AEC firms are all looking to get a piece of […]
