Surefire Ways to Use AI and CRMs In AEC Marketing with Frank Lazaro
No matter how you feel about it, advances in technology are like a snowball rolling downhill. You can’t stop it, but you can leverage its power!
In today’s episode, Katie talks with Frank Lazaro, Sobo’s Chief Marketing Officer, and a seasoned expert in AEC sales, marketing, and technology. Frank shares his perspective on how AI can revolutionize current marketing strategies by enabling highly targeted campaigns, streamlining business processes, and enhancing the customer journey through automation.
Understanding the pivotal roles that AI and CRMs play in today’s marketing landscape will help you foster real growth in your business while getting a leg up from your competitors.
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