Strategic Insight

Plans of action, master ideas, and leadership pieces

The Importance of Building a Brand Communication Platform

What is a Brand Communication Platform? A brand communication platform is the set of associations that clients and consumers connect…

Read More

COVID-19 and the Shifting Economy: How to Adapt through Digitization and Technology

It’s been several months since COVID-19 disrupted our daily lives, and we are just now beginning to see its economic…

Read More

AEC Companies Communication During a Social Movement: Companies that Inspire Us

When an entire country is faced with uncertainty and unrest, it can be difficult for firms to know the right…

Read More

The State of the AEC Industry: An Owner’s Perspective

The state of the AEC industry has drastically shifted during the first half of 2020. Owners across all markets are…

Read More

An Owner’s Perspective: New Procurement Process for the AEC Industry

In the wake of COVID-19, the AEC industry can expect major shifts in how Owners are approaching the procurement process.…

Read More

SmartWin Q&A: Don’t Lose it in the [Virtual] Interview

As face-to-face interaction comes to a halt due to the COVID-19 pandemic, both public and private owners are transitioning their…

Read More

Extraordinary Times, Extraordinary Trends: Digital trends as a result of COVID-19

The profound impact of COVID-19 is felt in nearly every aspect of our lives. With millions of people under stay-at-home…

Read More

Remote Interview/Presentation Best Practices

With the rise of virtual meetings and virtual interviews, we have put together a list of best practices to help…

Read More

Changing the Internal Marketing Mindset: Reactive Vs. Proactive AEC Marketing

As the current climate continues to evolve, businesses across every industry can see the lasting effects COVID-19 will have. In…

Read More