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Introverted Selling: The Principle of Trust in the AEC Industry
In every major industry, there are preconceived notions of who can and can’t succeed in sales. The AEC industry is no different. The stereotype of a typical salesperson is an effervescent extrovert who could sell sawdust to a lumbermill. But in order to achieve success, do you have to act like the stereotypical salesperson? Must…
Read MoreIncrease the Value of Key Accounts with ABM
Consider this: You work for an AEC firm looking to grow its revenue within a specific market. You have developed a list of target clients and know who has the most potential for future work, but now you have to find a way to get in front of them to get a piece of the…
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