Strategic Insight

Plans of action, master ideas, and leadership pieces

Attention AEC Firms: Harness the Power of LinkedIn

I would be rich if I had a quarter for every time someone has asked me to brand a proposal…

Men, are you sending the right impression with the way you dress? According to a study completed by Psychology Today, men who…

I recently came across an article on Social Media Today titled “Hiring a Social Media Agency vs. In-House.” Aside from…

Smartegies Director of Operations Katie Cash sat down this week with Earl Ehrhart, Georgia State Representative and partner in the…

Soon everyone in the building industry will understand the game-changing power of social media marketing. Those who don’t will be…

There seems to be two schools of thought when it comes to Social Media within the business world. Some companies…

As a veteran AEC Marketing Coordinator, I held a jaded view of outside AEC marketing agencies. Translating the AEC industry…

There’s something about the beginning of a new year that makes us all want to do better. Whether it’s fighting…