Inspiring Leadership with Dr. Crawford Loritts

When a company has a strong and authentic character, it can create a sense of trust and loyalty among consumers. In this episode, host Katie Cash is joined by guests Dr. Crawford Lorrits and Smartegies CEO Judy Sparks to discuss the importance of company culture, effective leadership, policies, Diversity, Empowerment, and Inclusion (DEI), and the […]
Shifting Gears: 6 Key Drivers for Growth in the Design and Construction Space

Episode 48 marks the start of season 5 of the AEC Marketing for Principals Podcast. This season is themed “Shifting Gears”. We will be interviewing exciting and impactful new guests on various topics related to the A/E/C industry as well as other industries. In this episode, Katie Cash and Smartegies CEO, Judy Sparks, discuss the […]
Closing The DEI Gap

On this episode of AEC Marketing for Principals, our host Katie Cash is joined by Executive Vice President of Smartegies, Donya Edler, to discuss why Diversity, Equity and Inclusion (DEI) is a growth strategy, not a policy.In this discussion, Edler breaks down how the AEC industry is using DEI to drive growth and strategic initiatives […]
Diversity & Inclusion Programs: How to Do Them Right

The conversations surrounding diversity and inclusion are not absent from the design and construction industry, and in fact have been commonplace for quite some time. On this episode of AEC Marketing for Principals, host Katie Cash is joined by co host Donya Edler and guest Jim Beall, Chairman and CEO of Collaborative Work Environment, to […]