Shifting Gears: 6 Key Drivers for Growth in the Design and Construction Space
Episode 48 marks the start of season 5 of the AEC Marketing for Principals Podcast. This season is themed “Shifting Gears”. We will be interviewing exciting and impactful new guests […]
The AEC Revenue Driver
Welcome to Season 3 of the AEC Marketing for Principles Podcast! To kick-off our season of Driving Revenues, our hosts Judy Sparks and Katie Cash dive into the impact 2020 […]
2021 Planning and Budgeting: What AEC Firms Should Include in their Sales & Marketing Plans Next Year
As we approach 2021, it’s time to start thinking about annual marketing budgets and where to allocate funds moving into the new year. For the AEC industry, tradeshows, client events, […]
How and Why You Should Build a Marketing Team, with Whitney Thrower
Many seller-doers at boutique firms assume marketing responsibilities, but there comes a time where half-hearted marketing starts to hinder productivity without yielding any results. Owners often ask themselves if they […]
What Owners Have to Say, with Judy Sparks and Katie Cash
When you are marketing and selling professional services to Owners, it’s important to know what they are looking for and how your AEC marketing strategy should reflect that. Smartegies recently […]
How to Win work with Georgia Tech, with Scott Jones
As the Assistant Vice President of Facilities, Design, and Construction at the Georgia Institute of Technology, Scott Jones runs a progressive operation that oversees all of Georgia Tech’s design and […]
