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Strategic Insight

Plans of action, master ideas, and leadership pieces

The Architecture of Social Media

The Architecture of Social Media

There are quite a few infographics that describe the difference between the major social media channels. You’ve probably seen them…

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If You Don’t Manage Your Professional Image, Google Will Do It For You

In today’s A/E/C marketplace, relationships are more valuable than ever. While your firm may be held in high regard, you…

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Don’t Be Scared, Be Prepared – Social Media Crisis Management

This October, we’re tackling scary situations and how best to avoid and/or overcome them. This week’s topic deals with social…

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How to Dress for Success: Women Edition

Whether you are attempting to land a job, client or promotion, or simply make a great impression in your existing…

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Attention AEC Firms: Harness the Power of LinkedIn

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Online Tools for the Deadline-Stricken Creative

I would be rich if I had a quarter for every time someone has asked me to brand a proposal…

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How to Dress for Success: Men’s Edition

Men, are you sending the right impression with the way you dress? According to a study completed by Psychology Today, men who…

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When to Hire an Agency vs. In-House Person

I recently came across an article on Social Media Today titled “Hiring a Social Media Agency vs. In-House.” Aside from…

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State Representative Earl Ehrhart Discusses Braves Move With Smartegies

Smartegies Director of Operations Katie Cash sat down this week with Earl Ehrhart, Georgia State Representative and partner in the…

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