Season 2 Wrap-Up, with Katie Cash
What you’ll learn in this episode: Key takeaways from season 2 of AEC Marketing for Principals Pivoting from traditional to digital marketing Best practices for virtual interviews 2021 marketing and […]
The K-12 Market Outlook: Technology, Procurement, and COVID’s Impact with Jere Smith, Director of Capital Improvements for Atlanta Public Schools
The K-12 market has seen a lot of change this year. School closures have caused students and teachers to adapt a virtual lifestyle and capital improvement projects to be put […]
Breaking Down the Healthcare Market: What Owners Look For in AEC Partners, with Katie Leonard of Wellstar Health System
It’s no secret the healthcare market has been impacted heavily by COVID-19. From virtual patient care and equipment shortages to freezing capital construction projects, healthcare systems have had to pivot […]
2021 Planning and Budgeting: What AEC Firms Should Include in their Sales & Marketing Plans Next Year
As we approach 2021, it’s time to start thinking about annual marketing budgets and where to allocate funds moving into the new year. For the AEC industry, tradeshows, client events, […]
Selling Trust and Building Relationships, with Joe Mynhier, Author of, The Introverted Hunter
“You can’t be good at sales if you’re an introvert!” In the AEC industry, there are preconceived notions of who can and can’t sell. But what is the key to […]
How to Build Successful Corporate Relationships, with Paul Springthorpe of Ryan Companies US, Inc.
Ryan Companies US, Inc. is a national leader in commercial real estate. With over 80 years in business, Ryan Companies has adopted new strategies internally and externally to become a […]
Living in the Liminal Space: State of Industrial Development, with Jake Stefan of ARCO Design/Build – BTS, Inc.
ARCO Design/Build (ARCO), named the 7th largest design-build firm by ENR, is a national leader in industrial construction. As such, ARCO has seen many changes and emerging trends throughout industrial […]
Living in the Liminal Space: Economic Impact of COVID-19, with Evelina Roseman
On this episode of AEC Marketing for Principals, hosts Judy Sparks and Katie Cash are joined by Chief Economist Evelina Roseman to talk about the economic impact of COVID-19 and […]
The Importance of Communication During a Social Movement, with Katie Cash and Donya Edler
On this special episode of AEC Marketing for Principals, host Katie Cash is joined by Smartegies Executive Vice President, Donya Edler, to talk about the importance of corporate communication during […]
Living in the Liminal Space: New Procurement Processes, with Marvin Woodward
Kicking off season 2 of AEC Marketing for Principals, Marvin Woodward, the Deputy Director for the Georgia State Financing and Investment Commission, joins hosts Judy Sparks and Katie Cash to […]
