Winning AEC Projects From the State, with Marvin Woodward
Episode 10: Winning AEC Projects From the State, with Marvin Woodward
Click Here for the Full Transcript The Georgia State Financing and Investment Commission (GSFIC), was created by a constitutional amendment in 1972 and is responsible for the proper application…
Read More →Sales, and Business Development – What’s the Difference? with Judy Sparks and Katie Cash
Episode 9: Sales, and Business Development – What’s the Difference? with Judy Sparks and Katie Cash
Click Here for the Full Transcript There is a common misconception in the AEC industry that sales, marketing, and business development all serve the same purpose, but ‘sales and marketing’…
Read More →Picking Up the Slack: Marketing as a Company-Wide Effort, with Scott Steiding
Episode 8: Picking Up the Slack: Marketing as a Company-Wide Effort, with Scott Steiding
Click Here for the Full Transcript In the engineering industry, mastering the art of communication as an individual can help move the needle for an entire organization. At Morrison Hershfield,…
Read More →How AEC Firms are Solving Today’s Difficult Lead Gen, Recruiting, and Marketing Challenges, with Judy Sparks and Katie Cash
Episode 7: How AEC Firms are Solving Today’s Difficult Lead Gen, Recruiting, and Marketing Challenges, with Judy Sparks and Katie Cash
Click Here for the Full Transcript Oftentimes, when we talk about digital marketing with our clients and prospects—that is, principals of AEC firms and their teams—we see an immediate glaze…
Read More →Overcoming the Skills Gap in AEC Marketing, with Judy Sparks and Katie Cash
Episode 6: Overcoming the Skills Gap in AEC Marketing, with Judy Sparks and Katie Cash
About Judy Sparks Judy is the founder, CEO, and President of Smartegies LLC. Founded in 2008, Smartegies is a specialty marketing agency that has helped more than 150 companies across…
Read More →Understanding the Importance of Company Culture, with Tracey Sibley
Episode 5: Understanding the Importance of Company Culture, with Tracey Sibley
About Tracey Sibley As Brasfield & Gorrie’s Vice President of Marketing, Tracey Sibley leads one of the nation’s largest and most respected construction industry brands. Brasfield & Gorrie provides general…
Read More →AEC Branding After a Merger or Acquisition, with Donya Edler
Episode 4: AEC Branding After a Merger or Acquisition, with Donya Edler
Click Here for the Full Transcript Since guesting on our podcast, Donya Edler has joined Smartegies as our new Executive Vice President. She brings over 25 years of professional marketing,…
Read More →The Art of the Pitch: AEC Marketing Strategies for Better Presentations, with Judy Sparks and Katie Cash
Episode 3: The Art of the Pitch: AEC Marketing Strategies for Better Presentations, with Judy Sparks and Katie Cash
About Judy Sparks Judy is the founder, CEO, and President of Smartegies LLC. Founded in 2008, Smartegies is a specialty marketing agency that has helped more than 150 companies across…
Read More →Maximizing the Impact of AEC Proposals, with Jere Smith
Episode 2: Maximizing the Impact of AEC Proposals, with Jere Smith
About Jere Smith Jere Smith is the Director of Capital Improvements for Atlanta Public Schools, one of the nation’s largest urban school districts. He is also the President of the…
Read More →AEC Marketing and The Benefits of Podcasting, with hosts Katie Cash and Judy Sparks and special guest Stephen Woessner
Episode 1: AEC Marketing and The Benefits of Podcasting, with hosts Katie Cash and Judy Sparks and special guest Stephen Woessner
About Judy Sparks Judy is the founder, CEO, and President of Smartegies LLC. Founded in 2008, Smartegies is a specialty AEC marketing agency that has helped more than 150 companies…
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